How to find blockers? The power of Perception Mapping.

We are excited to announce that we have recently released an additional creative thinking tool: Perception Mapping (PMap). In this post, we want to describe what is it good for and why should anyone use it. What is Perception Mapping? Perception mapping (PMap) is a creative thinking tool that allows finding blockers (barriers) that prevent achieving a certain goal. When one creates a plan of how to achieve something, he will typically build a list of things needed for it, list of actions to be taken. It is no doubt that all these actions (perceptions) are good and aim to…

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